Wilson Eco Enterprise

This venture is my creative project, Giselle Wilson. Since 2019, it has been formed, refined, and redefined, reflecting my journey growth. It's simply driven by my desire to harness my inborn talents and gifts for something greater. I’m excited to share this journey with you.

 

Since childhood, I have been the 'creative one' in my family - constantly building, crafting, imagining. This love of making over the years led me to pursue a Bachelor's degree in Industrial Design, specializing in Product Design from MIT Pune. But soon I realized that didn't want to contribute to a consumerist cycle that exploits our planets resources. I longed to create products that served a higher purpose.

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My journey towards ethical and responsible design inspired me to pursue courses in sustainable design. This opened my eyes to green design, cradle-to-cradle principles, the blue economy, and a range of innovative design practices and tools. These insights addressed my dilemma of wanting to create being mindful of the impact of product creation. Sustainable product design represents the ideal intersection of these two passions, and it's where I aspire to be.

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This marked the start of my journey in 'reimagining recycling.' I began with paper and cloth, then expanded to plant waste. Equipped with sustainable design practices and insights into product development and manufacturing processes, I fully committed myself to creating products that are beneficial for the planet, rather than detrimental.

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Little did I know this would be the start of a long journey beginning with revive design and blooming in ReNew Sculptures.